We hope workshops will enhance the confidence of students to present and support their analyses using objective and well thought out arguments, based on data and economic concepts. The activities are directly linked to the summer exam. Whilst the module focuses on the micro level, students will explore a limited number of macro topics which shape the choices and actions of actors in a range of organisations.
Information systems and technology play a key role in the functioning of
modern day organisations. The aim of this course is to provide students with a
critical understanding of the importance of information systems and
technologies to the practice of accounting and finance. The course will equip
students with some of the key information systems terms and concepts, as well
as providing business examples, of how information systems and technologies are
being used, and have influenced, the accounting and finance functions.
Accounting information systems, including roles, functionality and tasks, and
how these typically differ between larger and smaller organisations are
examined. Issues surrounding the development implementation and management of
information systems and technology, as well as emerging topics, such as, big
data, analytics and cloud computing, are also explored.
Dr Dhruba Lahiri
Lecturer In international Business
Dhruba.Lahiri@rhul.ac.uk
Room No. MX101
Students should understand: the characteristics and capabilities of Japanese multinational enterprises generally, including the influence of home country origins; the role of these multinationals in key Asian and North American markets; the characteristics and capabilities of Korean MNEs, the similarities and differences of Korean and Japanese MNEs, and recent lessons from the growth of Chinese MNEs; the global strategies of Asia Pacific MNEs, and their impact on host economies; the forces of economic internationalization and regional integration; theories of international business and their relation to the practical cases of leading Asian multinationals.
On the moodle page, in addition to the course materials, you will find links to various news sources related to European Business (FT, Economist, BBC etc.) and to articles posted on my Twitter feed (course-related articles are marked #MN3225).
Why have some nations succeeded economically, while others have not?
Why do the world’s living standards vary so considerably?
To what extent are these variations in national wealth and human opportunity explained by differences in national business systems and managerial organization?
Have the causes of economic and managerial change been national or global in their origin?
How do we find the means to explain such large-scale, highly complex events and trends?
The course is based on the detailed study of five major economies, chosen for their significance and size, and for the lessons they might reveal. These countries are the United States, Japan, Germany, Britain and China.
The aim of the course is explicitly to compare the experiences of these five major nations, explore similarities and differences in their economic and managerial organization, and seek explanations for variations in long-term performance.
We will consider general interpretations of national economic success and cases of international competitiveness. We will review issues from a number of levels: from the nation state to localities, individual industries, firms, and core business functions. We will evaluate the international dimensions of business, national characteristics, and selected firm studies.
Strategic Marketing Consultancy in the Digital Era
Welcome to the Strategic Marketing Consultancy in the Digital Era module. The module will introduce students to strategic marketing and consulting, the latest trends in quantitative digital marketing such as big data analytics and security, trends in qualitative digital marketing such as storytelling and immersive consumer environments. It aims to educate students about real-life strategic marketing cases and how these could be treated with the help of digital data insights. It also aims to familiarise students with new trends in quantitative and qualitative data analysis, and how these may be applied to consulting clients. In addition, strategic marketing in B2C and B2B contexts, strategic marketing consultation for products and for services new developments within emerging markets will be explored. Students will also be offered practical sessions on how to run a successful consultancy project and an employment session run in collaboration with senior staff from different brands. Students will be using practical industry-related scenarios as part of their work and presenting this in class. In addition, industry professionals will be invited to provide talks and insights from the industry. Finally, there will be fieldtrips to see the real-life application of data insights.
Welcome to MN3495 Clusters, Small Business and International Entrepreneurship
The aims:
1. To build on the strategy and international business courses taught in the BSc Management, and complement them with a perspective on the same issues but with a focus on SMEs - Small and Medium Enterprises, new firms and industrial clusters
2. To provide an understanding of the different way in which small and medium companies compete – their advantages, such as flexibility, and their disadvantages, such as resource constraints
3. To explain the functioning of clusters and the role of location in shaping companies’ strategies, opportunities and competitiveness
4. To provide a theoretical as well as a practical outlook of collaborative strategies as a means for small companies to compete in the global economy
5. To explain how small companies and multinationals interact, linking this course to others that focus on the functioning of multinationals
Teaching & Learning Methods:This course will be taught through 20 lectures of 1 hr (1 hr F2F and 1 hr online) and nine 1 hr long online workshops. The workshops will include
presentations, the discussion of case studies and varied group exercises. Lectures will include guest speakers (entrepreneurs).
Course Summary
Business data analytics plays a crucial role in today's data-driven world, empowering organisations to make informed decisions, optimise operations, and gain a competitive edge. By harnessing the power of data, businesses can extract valuable insights from vast amounts of information, enabling them to understand customer behaviour, identify market trends, and predict future outcomes. Artificial intelligence (AI) is playing an increasingly important role in business data analytics automating many of the tasks involved in data analysis, such as data cleaning, data preparation, and feature engineering. This can free up data analysts to focus on more complex tasks, such as developing predictive models and interpreting results.
However, there is a shortfall in the number of data-savvy managers with the know-how to analyse large amounts data to make effective decisions (Tackling Britain’s Data Skills Shortage Requires a New Approach | Open Access Government (2022) ; Quantifying the UK Data Skills Gap - Full Report - GOV.UK (2021)). This course will introduce you to the ideas and technologies which underpin business data analytics, examine the new opportunities and risks which they offer to the business organisation and give you experience with current methods for business analytics including both coding and applications.
This course will equip you with a critical understanding of how latest digital technologies can be used to create, lead or support innovation initiatives.
You will learn how digital innovation can deliver business value, something you may have explored in your courses of strategy or process management during your degree. Digital technologies can support as well as enhance organisational strategies.
In today’s business world, it has become increasingly important for organisations to successfully deploy and manage business process applications. This course will provide students with a critical understanding of business process applications in an enterprise environment, both from a business and IT perspective.
The course will examine the foundations of business process applications, particularly ERP systems, and will provide students with an understanding of how to develop, implement and manage business process applications within an organisation to increase overall business success. The issues surrounding business process management, enterprise development and architecture, process transformation, process improvement, operational and post-implementation activities, and enterprise-level applications will be explored. The course also includes a practical element, allowing students to gain experience of SAP ERP software.
Reader in International Business and Entrepreneurship
Office Hours: Thursdays 11.00-13.00
Moore Annexe - Room 123
E-Mail: g.ozcan@rhul.ac.uk
Dr. Hsing-fen Lee (Course Lecturer)
Senior Lecturer in Strategy and Entrepreneurship
Office Hours:
Moore Annexe - Room 16
E-mail: hsing-fen.lee@rhul.ac.uk
Moodle 201516
1. Aims
The course will address how enterprises evolved and how the position of entrepreneurs changed over the centuries under different regimes of state formation, institutional change and moral discipline. Through a set of readings we will examine the way in which theory and history of entrepreneurship developed with a specific focus on institutional perspectives. Illustrative readings will be used to show temporal, geographical and structural patterns that are relevant and important for understanding today’s business world and global challenges.
2. Learning Outcomes
By the end of this course, students should be able to:
• Understand the rationale of different theoretical perspectives on entrepreneurship
• Appreciate the significance of historical, political and moral factors in shaping entrepreneurial development
• Assess the importance of geographical and structural issues in entrepreneurship history
• Examine how political and moral institutions facilitate or hinder entrepreneurship under different political regimes and markets
• Compare and contrast different theoretical perspectives on entrepreneurship
.